- Scale and in-store digitalization to accelerate the intelligent transformation of omni-channel commercial space
- One-ID technology for seamless shopping experience
- Centralized management and online collaboration of digital marketing contents
- Omni-channel data analysis based on brand business logic to maximize the value of space data
- Integrate AIoT technology and data capability to assist in-store operation analysis and improve performance growth
Whale Product Matrix
Data-driven and collaboration-preferred mechanism to create the next-generation marketing mode-
Make Collaboration EasierAI-driven content editingMarketing planning real-time collaborationFrom content production to distribution
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Make Operation More RefinedDigitalized omni-channel useStandardized space management
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Make Marketing More ExcellentIn-depth analysis of marketing dataFull-cycle use touchpointConnect omni-channel DTC and third-party platform
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Connect Brands With CustomersRapid and real-time user segmentation and taggingOmni-channel user portrait
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Make Data Easier To UseOmni-channel data analysis toolOmni-channel MOT data acquisition
Make Impact for Brands
Continue to enhance the refined operation and lean growth of brands-
Digital Brand Operation
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Private Domain User Growth
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Tech Ecosystem
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Data Security Compliance
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Omni-channel retail value chain creates a successful paradigm for refined brand operation
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Full-life-cycle intelligent marketing improves the lean growth of private domain
- “In-store” consumption data capture to effectively store data into the flow pool of private domain
- “Online” behavior acquisition to draw omni-channel consumer portrait
- Help marketing personnel make every interaction real and effective
- Accumulate omni-channel user data, refine user circles, and customize personalized user route
- Enhance brand stickiness and increase repurchase and referral rate
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Developing technical capabilities helps partners quickly build AIoT-related applications
- Empower third-party ecological partners, developers and software and hardware manufacturers to build a digital ecosystem of underlying technologies
- Use the sandbox mechanism to deploy digital capabilities to meet the business needs of customers in multiple scenarios
- Deploy private cloud to meet the brand’s data security and privacy compliance
- Establish the low-code platform to quickly build and produce applications and software with simple functions
- Cloud interaction and collaboration to make the use of digital tools easier
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Adherence to the principle of minimizing information collection helps brands avoid legal risks
- Collect and use data in compliance with the Personal Information Protection Law of the People's Republic of China
- Improve user trust and product transparency
- Privacy policy pop-up content editing
- Continuously optimize pop-up design through privacy pop-up data dashboard
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Digital Brand OperationOmni-channel retail value chain creates a successful paradigm for refined brand operation
- Scale and in-store digitalization to accelerate the intelligent transformation of omni-channel commercial space
- One-ID technology for seamless shopping experience
- Centralized management and online collaboration of digital marketing contents
- Omni-channel data analysis based on brand business logic to maximize the value of space data
- Integrate AIoT technology and data capability to assist in-store operation analysis and improve performance growth
-
Private Domain User GrowthFull-life-cycle intelligent marketing improves the lean growth of private domain
- “In-store” consumption data capture to effectively store data into the flow pool of private domain
- “Online” behavior acquisition to draw omni-channel consumer portrait
- Help marketing personnel make every interaction real and effective
- Accumulate omni-channel user data, refine user circles, and customize personalized user route
- Enhance brand stickiness and increase repurchase and referral rate
-
Tech EcosystemDeveloping technical capabilities helps partners quickly build AIoT-related applications
- Empower third-party ecological partners, developers and software and hardware manufacturers to build a digital ecosystem of underlying technologies
- Use the sandbox mechanism to deploy digital capabilities to meet the business needs of customers in multiple scenarios
- Deploy private cloud to meet the brand’s data security and privacy compliance
- Establish the low-code platform to quickly build and produce applications and software with simple functions
- Cloud interaction and collaboration to make the use of digital tools easier
-
Data Security ComplianceAdherence to the principle of minimizing information collection helps brands avoid legal risks
- Collect and use data in compliance with the Personal Information Protection Law of the People's Republic of China
- Improve user trust and product transparency
- Privacy policy pop-up content editing
- Continuously optimize pop-up design through privacy pop-up data dashboard
Service Provider of Omni-channel Digital Solutions
Accelerate the digital transformation via extensive coverage and deep cultivation-
Solutions to Automobile
Break isolated data islands, integrate customer data management from data collection, governance, analysis to application, and access to the One-ID-Mapping capability of omni-channel data.
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Solutions to Beauty Care
Serially connect multi-channel data with One-ID, integrate marketing after refining user tags, and apply AIoT technology to provide consumers with personalized and intelligent beauty products and services.
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Solutions to Fashion
Combine with the leading IT technology and the operating experience of business experts, and introduce a system with strong capabilities in scenario indicator collection, refined business feature data insight, intelligent operation analysis and decision making, to accelerate the digital and intelligent upgrade of brands.
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Solutions to Jewelry
Use AI algorithm to gain insight into consumers’ psychology, and occupy consumers’ mindset by activating consumers’ “emotional value” with content and marketing.
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Solutions to Catering
Combining with the automated marketing content system, Whale dynamically pushes the personalized contents to people from different circles, continuously improving the effect of activities.
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Food
Whale provides the AI-driven real-time user tag, crowd selection and other tools to help enterprises offer personalized services and experiences to consumers.
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Solutions to Emerging Brands
With digital technologies, Whale helps brands cater to the fast changing emerging market, integrate and analyze the full data chain of customer flow, and improve the efficiency of brand management and decision making, providing digital support.
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Solutions to Appliances
Use the AI algorithm to collect the customer flow data in complex scenarios to adjust operation strategies.
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Solutions to Mall
Whale provides customer flow data as the basis for stores to prepare performance indicators, helping effectively assess store performance.
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Solutions to Healthcare
Collecting offline data and model with the data capabilities of Customer Data Platform to analyze customers based on LBS technology and release personalized repurchase plans.
Service Provider of Omni-channel Digital Solutions
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Solutions to Automobile
Break isolated data islands, integrate customer data management from data collection, governance, analysis to application, and access to the One-ID-Mapping capability of omni-channel data.
-
Solutions to Beauty Care
Serially connect multi-channel data with One-ID, integrate marketing after refining user tags, and apply AIoT technology to provide consumers with personalized and intelligent beauty products and services.
-
Solutions to Fashion
Combine with the leading IT technology and the operating experience of business experts, and introduce a system with strong capabilities in scenario indicator collection, refined business feature data insight, intelligent operation analysis and decision making, to accelerate the digital and intelligent upgrade of brands.
-
Solutions to Jewelry
Use AI algorithm to gain insight into consumers’ psychology, and occupy consumers’ mindset by activating consumers’ “emotional value” with content and marketing.
-
Solutions to Catering
Combining with the automated marketing content system, Whale dynamically pushes the personalized contents to people from different circles, continuously improving the effect of activities.
-
Food
Whale provides the AI-driven real-time user tag, crowd selection and other tools to help enterprises offer personalized services and experiences to consumers.
-
Solutions to Emerging Brands
With digital technologies, Whale helps brands cater to the fast changing emerging market, integrate and analyze the full data chain of customer flow, and improve the efficiency of brand management and decision making, providing digital support.
-
Solutions to Appliances
Use the AI algorithm to collect the customer flow data in complex scenarios to adjust operation strategies.
-
Solutions to Mall
Whale provides customer flow data as the basis for stores to prepare performance indicators, helping effectively assess store performance.
-
Solutions to Healthcare
Collecting offline data and model with the data capabilities of Customer Data Platform to analyze customers based on LBS technology and release personalized repurchase plans.