Company - Whale

Whale, a happy team and a great dream!

Company Profile

Whale is a professional omni-channel digital marketing operation platform in China .Our mission is "Connect Brands with Customers".Whale has been engaged in new retail, new consumption, DTC and new brands since it was established in 2017. Enabled by our unique technology of AI, scaled IoT and data model，we are committed to providing digital transformation solutions and an omni-channel brand marketing operation platform that is data-driven, collaboration-prioritized and easy-to-deploy to those future-oriented brands.

With years of best practices in the industry, Whale has built a closed-loop marketing operation system with integration capacity in all channels. It is designed to empower retail brands to sustain refined operation and lean growth, access to the "last mile" of MarTech, and explore business digital civilization together with brands.

The Whale's service system has by far covered the food and beverage, beauty care, fashion, jewelry, appliances, catering, mall, automobile, healthcare and other industries. We have provided services to over 300 top brands in the industry, such as Unilever, Watsons, Xibei, Midea, POP MART, NIO Automobile and Carrefour.

Whale is headquartered in Hangzhou and has offices in Shanghai, Shenzhen and Beijing. The company is gaining rapid and steady development now. It has completed USD50 million of series B funding led by Temasek in October 2021. The prior series A+ round was led by NIO Capital, followed by Source Code Capital, Linear Capital and Alpha Startups, and the series A funding was led by Source Code Capital, followed by BAI Capital and Linear Capital.

Drivers

Make Impact

We reflect on customer and industry demands, drill down to customers’ value expectations, and create more values for customers from their perspective. We pay close attention to the result of work, as well as the lasting, real, and compound value.
Exceed Expectations

We offer customers products and services that exceed their expectations in the whole course. We pay attention to details and keep improving. We begin with the end in mind, persist in self-growth, and keep challenging ourselves. We take the initiative to learn more and undertake responsibilities.

Values

Honest & Trustable

Simple & Efficient

Open & Innovative

Vigorous & Optimistic

Honest & Trustable

We communicate with and treat people sincerely, and seek common ground while reserving difference. We’re prepared to take responsibilities and we enjoy the confidence and courage to act. We’re determined to fulfill every commitment, be trustworthy in teamwork, take the initiative to cover position and achieve mutual success.

Simple & Efficient

We make quick responses resolutely. We think things through and act decisively. We are upright and keep ourselves from formalism. We concentrate on crucial points, stay focused, and simplify complicated things to remove obstacles quickly. We embrace “efficiency first” and highlight systematic, infrastructure, overall, and full-cycle efficiency improvement of ourselves and our team.

Open & Innovative

We “dare to be the first” and have the courage to challenge ourselves. We’re ready to make innovations and not confined to others’ ideas and practices. We keep learning and we’re ready to listen to advice. We think deeply in multiple dimensions and have our own ideas. We embrace changes and be ready to move out of our comfort zone. We desire to learn new things to keep pace with the times.

Vigorous & Optimistic

We forge ahead and act on our own initiative. We adopt a positive attitude to problems. We would make changes rather than complaining to boycott the malicious competition. We have a clear self-cognition. We emulate those better than ourselves; we also turn inwards and examine ourselves.

Honest & Trustable

Simple & Efficient

Open & Innovative

Vigorous & Optimistic

Industry Recognition